Editing is a critical component of photography that can make or break the quality of images. While it’s tempting for photographers to rely on presets for quick and easy edits, the truth is that editing without using a preset is often better for achieving a unique and personalized look.

Here are several reasons why WE edit without using a preset:

Customization: When we edit without a preset, we have complete control over the look and feel of your image. We can adjust the brightness, contrast, color saturation and more to create a custom look that fits our specific style and vision. In contrast, presets are often generic and don’t account for the unique nuances of each image.

Learning and Growth: Editing without a preset forces us to understand the fundamentals of photo editing and to develop our skills. By experimenting with different editing techniques and adjustments, we can gain a better understanding of how different settings affect our images. This process of trial and error can lead to significant growth and improvement in our editing skills.

Consistency: Presets can be useful for achieving a consistent look across a series of images. However, this can also be achieved by developing a personalized editing workflow that we apply to each image. By taking the time to carefully edit each photo individually, we can create a consistent and cohesive look across our entire portfolio.

Authenticity: One of the main drawbacks of using presets is that they can make images look generic or overly processed. By editing without a preset, we can create a more authentic look that reflects our unique style and vision. This can help our images stand out and resonate with viewers.

Flexibility: Finally, editing without a preset gives us more flexibility to adjust our edits as needed. Presets can be limiting in that they often only work well in specific lighting conditions or with certain types of images. When we edit without a preset, we have the flexibility to make adjustments on the fly and to fine-tune our edits until we achieve the desired look.

In conclusion, while presets can be a helpful tool for beginners or when time is limited, editing without a preset is ultimately better for achieving a unique, personalized look. By taking the time to develop our editing skills and to experiment with different techniques and adjustments, we can create images that truly stand out and reflect your style and vision